Monday 23 November 2009

Our own digipak ideas

We plan to create a 'gate fold' style CD/DVD case; this is because it is the most common shape for a digipak and will therefore be recognisable and comforting as most people will know the general layout and understand how to navigate their way around the folds. We believe this will create the most interest and have the best aesthetic appeal. We have the idea of using a mixture of stills from the video and stills from a stills camera to create a link between the music and visuals but also to give a realistic, homely and fun atmosphere from the other stills. We are hoping that this will appeal to the target audience and make it seem that we are on a similar and reachable level and that the music is intended for them.

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